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30th Nov 2006

According to the experts in the wedding industry, there has been a huge explosion in personalised products for weddings throughout 2006.

Regardless of which area you are talking about, anything personalised is the buzz and it is anticipated that this will continue for some time.

The first area in which this was identified was in the wedding stationery that couples were choosing. Bespoke and handmade invitations have always been popular but nowadays more and more couples are choosing personalised wedding stationery. This may be in the form of a caricature of the couple on the front, a fancy entwined monogram of the couple’s initials, a montage of photographs of the bride and groom over the years or something equivalent.

The second area that has shown a rise in personalised sales is the jewellery industry and in particular for those who design and make wedding rings. Couples are opting for personalised wedding rings, designed to their specifications and engraved with the couples names and wedding date. Although these work out expensive, they are completely unique to the couple and therefore a one-off. As a result, any price can be charged and couples seem happy to pay for the privilege.

The wedding cake is the next place that you can expect to see a personalised twist! More and more cake decorators and caterers are being asked to design cakes exclusively for the couple who expect to see the cake topped with lifelike figurines of the bride and groom. Alternatively, couples have requested monograms iced throughout the topping; this is a more subtle and stylish way of personalising your wedding cake.

Those who are key to the wedding favour industry maintain that any personalised wedding favours have always been popular amongst their brides. However, they also purport that sales of Personalised ribbon have tripled throughout 2006 and confirm that brides now want guests to have a personalised memento of their big day.

Chocolate wedding favours have always captured most of the market share in the UK and to this end, the personalised chocolate market has exploded towards the end of this year. Chocolate is always received well by guests at a wedding – especially by male and younger guests although not exclusively. The choice of personalised chocolates is vast ranging from slabs with the couples names on, personalised wrappers on chocolate bars, truffles with the wedding date on and squares with digital photographs imprinted onto the chocolate!

The personalisation bug does not stop at the wedding; did you know you can even have your own bikini or beach towel designed for your honeymoon? It goes on and on but if you want to be in on the action for your big day, make sure you add a few personalised touches!


Article written by Emily Tanner from "World of Wedding Favours" - Where all customers are guaranteed superior customer service and quick delivery times on their quality - and competitively priced - wedding favours. Please feel free to browse their amazing range of beautiful products at: Personalised Wedding Favours